Matik takes the grunt work out of customer success reporting This article is sponsored by:
A different approach to customer success reporting...
Barb Mosher Zinck
Articles by Barb Mosher Zinck
Viva la revolution! AI use cases in B2C commerce – it’s time to move forward This article is sponsored by:
Marketing, meet AI! Now, what’s next?
MessageGears acquires Swrve, adding mobile messaging to customer marketing This article is sponsored by:
MessageGears makes a major mobile move with its acquisition of Swrve.
How Heap’s integration with HubSpot helps companies activate their customer journey data This article is sponsored by:
Drilling down on Heap's two-way integration with HubSpot.
Product tour and demo software – a look at Storyscale This article is sponsored by:
The use cases for product tours and demo software are varied and touch all customer-facing departments in the organization. Next up, Storyscale.
Product tour and demo software – a look at Reprise and Demoboost This article is sponsored by:
The first in a short series of looking at product tour and demo offerings.
2022 - the year in Marketing This article is sponsored by:
Another year of major challenges - and opportunities - for marketing teams. Here are my highlights.
It's time for marketing to get back to basics - and re-examine the role of tech! This article is sponsored by:
It's not all about the tech!
Marketing, meet the Metaverse - have fun! This article is sponsored by:
Monica Ho explains her company's work to help multi-location brands manage national and local channels across digital channels like search, social, and ratings and reviews, chatbots and now the Metaverse.
Three signs you need to break up with your ABM program - relationship advice from Drift This article is sponsored by:
Learn to love your Account-Based Marketing program all over again...
How RepTrak improved pipeline performance with 6sense Pipeline Intelligence This article is sponsored by:
Pipeline Intelligence can throw up much better data on whether sales will hit its quota.
Influencer Marketing - first, catch your influencer... This article is sponsored by:
How do various platforms and channels line up as vehicles to empower influencer marketing?
Go to market smarter - G2 makes a bold pitch to vendors This article is sponsored by:
Figuring out the best approach to go-to-market is challenging. G2 wants to make it easier to make the right decisions.
